At Mazda, we believe that driving should always be fun. So every car we make is defined by our sports car DNA, insightful design and stand out style.
With every drive you’ll feel the pure enjoyment of motion - a feeling we call Zoom-Zoom.
The Mazda brand
The Mazda brand was established in 1920 and has a rich history of being bold, daring and original. Mazda's founder, Jujiro Matsuda, was renowned for his pioneering spirit - overcoming great challenges to transform Mazda from a cork manufacturer to a global car brand. Over time, that heritage has shaped the definition of Mazda. From the development of the Mazda rotary engine to the insightful design of the four seater RX-8 sports car, Mazda has demonstrated the ability to take risks and find innovative solutions. Mazda has shown a passion to produce sporty cars that are truly fun to drive. Today, the same philosophy lives on - through design excellence, advanced engineering and manufacturing capability.
All children instinctively know it and few adults remember it. Mazda’s stylish, insightful and spirited brand DNA is easily summed up as Zoom-Zoom. Zoom-Zoom is described as the feeling you got as a child when you first took the training wheels off your bicycle, when you ran down the beach into the surf or the first time you rode a rollercoaster. Zoom-Zoom is also the sensation you get when you drive a Mazda.
See our innovative Mazda Technology
Learn more about Mazda Design